Mobile Data Analyst Zettics Raises $8.2m

US-based big data firm Zettics has raised $8.2m for expansion and development of its services, which help mobile operators understand user behavior. The firm says it will also be exploring acquisition opportunities.

Founded in 2008 by wireless industry veterans Sterling Wilson and Asa Kalavade (founders of GroundTruth and Umber respectively), Zettics' solution processes 'trillions' of mobile phone usage events each month to help operators understand how mobile data services are being consumed. As well as its operations in the US, the firm has recently opened new offices in London and Singapore to meet the increased demand for its services in Europe and Asia.

The latest round of funding was led by new investor Excelestar Ventures, and supported by existing investors North Bridge Venture Partners, Voyager Capital, Steamboat Ventures and Emergence Capital Partners.

Wilson (pictured) comments: 'The Excelestar team has extensive experience with operators worldwide and is a great addition to our existing investor group. We will continue to quickly expand our global presence in sales, research and development, partnerships, and marketing to keep up with the growing demand for our products from operators worldwide.'

Web site: www.zettics.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.