Eurodata TV Worldwide Promotes for New Sales Roles

Eurodata TV Worldwide, the international division of French audience measurement firm Médiamétrie has promoted François Lhomme to the role of Sales Director for the EMEA and APAC regions; and Kunal de Souza to an equivalent Americas role.

Eurodata TV Worldwide distributes programming and audience information based on partnerships with organisations operating people meter systems throughout the world. Its database covers more than 7,000 channels in 110 territories, and provides daily program information covering content, production, international distribution and audience levels for targeted programmes.

Lhomme (pictured) joined eight years ago from Rovi Corporation (now part of TiVo), where he latterly served as Music, Movie & TV Data Senior Sales Director EMEA, having earlier been TV Data Director EMEA, based in the firm's Luxembourg office. In his new role, Lhomme will be supported by Bo Zhang, Jennifer Aubine, Salomé Fuchs and Siméon Mirzayantz. The Regional Sales Department for the Americas will be led by Kunal de Souza, previously Sales Manager and now Regional Sales Director.

Lhomme and de Souza will report to VP Frédéric Vaulpré, who comments: 'The international market of programmes and audiences is increasingly complex and globalised, responding to new dynamics connected to the digital medium. This organisation of our sales department will allow us to give our growing client base even more astute expertise to help them make decisions and analyse opportunities'.

Web site: www.eurodatatv.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.