In the US, verbatim analysis specialist Ascribe has launched a suite of solutions called AI Classification Service, to categorize verbatim comments and provide a report within 24 hours, regardless of survey length or respondent count.
Ascribe's SaaS-based technologies enable analysis of verbatim comments from 'any' channel or language. The new AI Classification Service uses only open-ended responses, creating a multi-level codebook which is then applied to the responses for fully automated coding.
CEO Rick Kieser (pictured) comments: 'Our clients are challenged more and more with analyzing large databases of verbatim comments on very short timing. Ascribe's AI Classification Service is designed to meet this industry challenge. We are excited about the possibilities this offers to our customers in an increasingly competitive and cost-conscious environment'.
Web site: www.goascribe.com .
All articles 2006-21 written and edited by Mel Crowther and/or Nick Thomas unless otherwise stated.