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'Significant Insights' MR Careers Platform Launches

February 11 2021

Opinium CEO James Endersby has launched 'Significant Insights' - a global content platform for the MR industry aimed at both helping younger researchers develop their careers and encouraging those who may not have previously considered a career in market research.

Significant InsightsSignificant Insights brings together information, advice, and tips about career journeys, as well as stories from both senior executives and younger researchers - providing a channel for them to share their experiences of how they developed their careers. Women in Research (WIRe) and Colour of Research (CORe) will both have regular columns, and Endersby is working with each organisation's members to produce 'relevant, fresh, inspiring and accessible' content, designed to inspire and unlock pathways to the top of the MR industry.

The new platform comprises six sections:

  • How did you get there? - with Q&A profiles of senior industry executives
  • On the way up! - with Q&A sessions with those beginning to establish themselves
  • WIRe Residency
  • CORe Residency
  • Recruiters Corner - offering top tips from recruiters on how to stand out and get noticed
  • Everyone has mental wellbeing - column by Dane Krambergar of mental health charity MIND.

Melanie Courtright, CEO of the Insights Association, comments: 'Significant Insights is a powerful resource for any junior researcher wishing to find their way in our incredible industry. It's not easy navigating through all the twists and turns of any career and I hope that young researchers and those thinking about a career in insights, will be inspired by those who have already made their way to the top'.

Web site: www.significantinsightsmedia.com .

All articles 2006-21 written and edited by Mel Crowther and/or Nick Thomas unless otherwise stated.

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