In the US, advertising and brand specialist Phoenix Marketing International has appointed former Ipsos exec Kevin Wood as SVP Business Consulting.
Founded in 1999, the company now boasts more than 350 employees across seven offices in the US, plus Hamburg, Shanghai, Mexico City, and London. Wood (pictured) joins with more than twenty years' experience in advanced data analysis and modeling.
Most recently, he was SVP at Ipsos, before which, he worked for Luth Research as SVP, Research & Client Strategy. Earlier, he spent nearly seven years at Nielsen, latterly as SVP, Vertical Leader Technology, Media and Telecommunications; and he worked at Opinion Research Corporation as VP and Senior Analyst, Technology Market Insights.
Web site: www.phoenixmi.com .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas unless otherwise stated.