Truescope Gets Funds for US Expansion

Media insights and business intelligence firm Truescope has raised $6.2m in funding, to support its expansion plans which include its launch in the US market and the further development of its platform.

Launched in 2020 by John Croll, former CEO of media monitoring firm Isentia, and his former colleague Michael Bade, Truescope has offices in New York, Sydney and Singapore. The company informs clients about breaking news across all media types, and identifies issues, fake news and trends in real time, aiming to use AI and other technology to simplify the analysis and reporting of media analytics.

New funding comes from venture capital firms, Investible and Jelix Ventures, as well as other private investors. Croll comments: 'We are hiring a fantastic team in the US with a wealth of industry experience. Now to have this support from the calibre of investors that we do, we know that our strategy stacks up and we're on track to being one of the leading media intelligence SaaS platforms globally'.

Web site: www.truescope.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.