Canadian Omnibus Upgrade

The Trends Division of Ipsos-Reid Public Affairs has increased the frequency of its Online Omnibus in Canada to once a week.

The Online Omnibus speaks to 1,000 online Canadians every week, recruiting them randomly from the 72,000 Canadians on Ipsos-Reid's Online Panel. It includes both English- and French-speaking participants, and surveys can be conducted in one or both official languages.

Senior Research Manager Aaron Amic says the move is in response to client demands for faster information and will allow the company to 'meet or exceed client deadlines for online research and expand our reach into the marketplace. Questions received by 1pm on Tuesday will now have results the following Tuesday'.

More information about the Canadian Online Omnibus can be found at www.ipsos.ca/pa/omni/

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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