New Recruit at GFK HealthCare Asia

Showing continued commitment to its Asia Pacific client base, GfK HealthCare Asia has recently added another talent to its executive roster. Kelly Wong joins GfK as HealthCare Director for Hong Kong and Taiwan, where she will focus on business development strategies for the agency.

Ms. Wong brings 11 years of expertise in advertising and strategic communications to GfK. She started her career at Saatchi & Saatchi Advertising, and has developed communications programs across the region for companies that include ActivHealth, McCann HealthBrands and Asatsu Hong Kong.

The new appointment follows the consolidation of GfK's recent acquisitions, SoHealthAsia and SMA (via its acquisition of NOP), and the on-going process of forming these businesses into one healthcare division for Asia, GfK HealthCare Asia.

Scott Davies, Managing Director of GfK HealthCare Asia commented, "Ms. Wong brings considerable vision to the role. Her content area ranges from pharmaceuticals to FMCG – an enormous asset to GfK, because it equips Ms. Wong with a breadth of experience that is so valuable to our clients."

The company is online at www.gfk.com

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.