YouGov Bid Speculation Drives Share Rally

On a day of chaos for stock markets, shares in online research success story YouGov have continued to climb on speculation that it is pondering a large US buy, and might itself be the subject of a bid from a larger research or marketing services group.

The firm sent its shares to their lowest in more than two years when in August it warned of a £2m rise in costs due to IT and office space investment. Last Thursday, however, stock began to rise as rumours circulated of a bid or possible management buy-out, perhaps linked with or resulting from talks with a number of private equity firms about financing the buying of a US target.

The current price in the mid-80s range is more than 10 pence up on Thursday's low, but still well down from more than 120p at the start of August. YouGov's market capitalisation is around £81m as of this evening.

Web site: www.yougov.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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