In the US, MarketVision Research has appointed Rebecca Schraffenberger as Research Director in its Qualitative Research division. The firm has also promoted Brad Weiss to Vice President and Stacey Beaty to Research Manager.

MarketVision Research is a full-service marketing research firm headquartered in Cincinnati with offices in Chicago, Dallas, Cleveland, Philadelphia and New York.

Schraffenberger joins after nearly ten years as co-owner at boutique insights and ideas agency Sparxx. Prior to this, she was a Facilitator of custom research at AH HA Consulting, and Director of Marketing at Galerie Au Chocolate. Earlier, she set up her own market research agency called MarketSense, and she held senior marketing and brand roles at AXA Equitable, Kao Brands (Jergens), and Nabisco.

Weiss joined the firm in 2010 as Research Director, having previously spent five years at Procter & Gamble. In his new hybrid role, his responsibilities include consultancy on research design, moderating/facilitating, qualitative technique innovation, and client development. In addition, he leads the firm’s social listening capability and team.

Beaty has been with the company for more than six years, most recently serving as Senior Research Associate. In her new role, she is responsible for evaluating survey design, reviewing datasets in preparation for analysis, and ensuring program quality for clients in the healthcare and pharmaceutical sectors.

Web site: www.marketvisionresearch.com .

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