New Jersey-based applied behavioral science insights agency BEESY Strategy has appointed Seth Kallman as a Senior Research Manager.

Formed in 2018 by former Ipsos Marketing US CEO Elys Roberts, BEESY helps biopharma and healthcare clients to understand and influence consumer decision-making and other behavior. The firm has already appointed technical, business development and consulting staff this year.

Kallman has worked in quantitative healthcare market research for more than six years, including client leadership positions at IntelliSurvey and Gerson Lehrman Group. He holds a PhD in Psychology from Columbia University, where he was a National Science Foundation Fellow, and a BS in Brain and Cognitive Sciences from the University of Rochester.

The company is on the web at www.beesystrategy.com .

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