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Nielsen Director to Join Millward Brown as MD Australia

Ben Dixon will take up his new role as Managing Director of Millward Brown's Australian business in September, after nine years working with Nielsen. More

Rhall Moves from Nielsen to Millward Brown

Millward Brown has appointed Travyn Rhall as CEO of its Africa Asia Pacific region. Rhall, who takes up his new role on December 1, replaces Andreas Sperling who will leave the company at the end of the year. More

Loyalty Leader for Millward Brown

Millward Brown has appointed Surekha Poddar to head its Customer Loyalty Management (CLM) Business in Asia Pacific. The move follows MB's appointment as a licensed member of the Walker Global Network in June this year. More

MB Optimor Launched in Beijing

Millward Brown has introduced Optimor, its global brand consulting practice, to Asia Pacific, with new Director Yixin Zhang at the helm. The practice specialises in brand valuation and analytics, marketing investment planning and ROI measurement. More

Millward Brown Joins Walker in AsiaPac

Millward Brown has become a licensed member of the Walker Global Network in Asia Pacific. Under the licensing arrangement Millward Brown will offer stakeholder relationship measurement and management products developed and provided by stakeholder research specialist Walker. More

Increased Share Trading in Australia

More than half the adult Australian population (51%) now own shares either directly or through a managed fund, according to the annual Share Ownership Study conducted for the Australian Stock Exchange (ASX) by Millward Brown Australia. More

Millward Brown's Australian Team 'Complete'

After 18 months of restructuring and talent search in Australia, Millward Brown's Asia Pacific CEO Andreas Sperling has announced the completion of its new line-up, highlighting four recent senior appointments. According to Sperling, the restructure answers clients' requests for a 'mould-breaking' agency. More

Millward Brown Appoints Asia Pac Development Director

Millward Brown has announced a further enhancement of its Asia Pacific management team, with the appointment of Neerja Wable, previously of IMRB, as Marketing and Business Development Director for the region. More

TGI Brings Up The Fifty

Following the recent extension of its agreement with Nielsen Media Research to include Australia and New Zealand, KMR has announced that its TGI Network now covers over 50 countries worldwide, through wholly owned companies and partnerships. More

Management Changes at Millward Brown Firefly

Reflecting its growing success across Asia Pacific, Millward Brown Firefly has announced that with immediate effect, Regional Managing Director Mark Ryan has assumed control of Millward Brown Firefly in Shanghai while Chaniya Nakalugshana (better known as 'Apple') becomes Qualitative Managing Director, Millward Brown Firefly, Thailand. More

Millward Brown Expands Down Under

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