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Survey Sampling Tweaks Brand for Global Focus

Following the dropping of the separate Bloomerce name last week, Survey Sampling International (SSI) has a new logo and web site backed by a promotional campaign to support its global expansion. More

Bloomerce Name To Go

US-based panels specialist Survey Sampling is rebranding its European subsidiary Bloomerce with the parent company name. More

Ciao's Guidi Joins Bloomerce

SSI/Bloomerce, the European arm of Survey Sampling International, has hired Michel Guidi as Chief Operating Officer (COO), Europe. Guidi leaves online panels specialist Ciao, where he was VP for Operations. More

Cape Leaves TNS for Bloomerce MD Role

Online panel provider Bloomerce, recently acquired by Survey Sampling International, has appointed Pete Cape, formerly MD of TNS Interactive, as its UK MD. More

SSI Buys Bloomerce

Survey Sampling International (SSI) is expanding its overseas presence with the acquisition of European online sampling company, Bloomerce Access Panels Europe. Located in the Netherlands with 40 employees, Bloomerce has more than one million panel members in Europe. More

Bloomerce Opens in UK

Online fieldwork agency Bloomerce has opened a UK office, to be led by Martin Cawley, previously of Sample Answers. More

Senior Changes at VNU

VNU has announced a number of senior management changes in its Marketing Information group. Frank Martell, COO of ACNielsen, adds the role of President and CEO of ACNielsen Europe, whilst at VNU Advisory Services Steve Wilson has been appointed President and CEO, replacing Brian Chadbourne. More

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