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Ignite Marketing Analytics Buys ThinkVine

In the US, Ignite Marketing Analytics has acquired ThinkVine, which offers a range of marketing science techniques, including consumer behavior modeling, econometrics and demand forecasting. Terms were not disclosed. More

ThinkVine Hires dunnhumby Veteran as Commercial Chief

Cincinnati, Ohio-based marketing tech firm ThinkVine has named former dunnhumby exec Matt Nitzberg in the new position of Chief Growth Officer. More

Former Nielsen Exec Becomes ThinkVine COO

US company ThinkVine, which helps clients align marketing and advertising with consumer behaviour, has hired former Nielsen exec Brian Smith for the newly created role of Chief Operating Officer, in charge of product and service innovation. More

ThinkVine Rolls Out Predictive Tool in Japanese

US-based ThinkVine, which helps clients align marketing and advertising with consumer behaviour, has introduced a Japanese language version of its predictive marketing mix optimization software. More

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