Clavis Insight Gets Funds and UK General Manager

Online store analytics specialist Clavis Insight has received a $20m growth equity investment, part of which will help expand its sales and customer support efforts in the US, Europe and China. The firm has also appointed Jeremy Radcliffe as its UK General Manager.

Clavis works from offices in Boston, London, Dublin and Shanghai, helping consumer goods brands to track and optimize their online channel presence and performance. Its platform analyses everything consumers see in online retail stores, to identify the actions brand owners and manufacturers need to take to drive eCommerce growth and beat their competitors online.

The new funding round was led by technology-focused private equity firm Accel-KKR, as well as existing investors, and will also be used to further develop Clavis Insight's eCommerce intelligence platform. CEO Garry Moroney comments: 'The investment partnership with Accel-KKR allows Clavis to effectively capitalize on the growth opportunities ahead of the business, significantly broaden its leadership position in the industry and better support our consumer goods customer base'.

The firm has hired Radcliffe (pictured) to lead and expand the sales, service and marketing teams in the UK. He has fifteen years of eCommerce intelligence expertise, which has included working as MD at WPP's Kantar Media Compete and Millward Brown Digital, as Head of Digital Insight Planning at Golley Slater Digital / Green Cathedral, and Business Development Director at Dynamic Logic. Earlier, he was Senior Account Manager at Google's DoubleClick.

Web site: www.clavisinsight.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.