Six Join Firm that Grew Out of dunnhumbyUSA

Recently launched consumer data specialist 84.51 degrees, which was created from what was previously known as dunnhumbyUSA, has appointed six new members of staff at its offices in Cincinnati.

The business was formed in April, when dunnhumbyUSA, the joint venture between dunnhumby and grocery giant The Kroger Co., was disbanded. The company now known as 84.51° is wholly owned by Kroger, and uses dunnhumby's tools under licence.

Ryan Showalter (pictured) joins as Associate Director, Client Leader, after working at The Kraft Heinz Company, as Associate Director of Sales & Insight. Before this, he was AD Shopper Insights at Mondelez International, where he earlier served as Loyalty Analytics Advisor. Earlier, he worked at hair and skincare product manufacturer Alberto Culver, and at Nielsen.

Lilith Keeling takes up the position of Lead Media Partnership Manager, responsible for developing and managing client engagement as it relates to Kroger's Best Customer Communications strategy. Prior to joining, she served as Management Supervisor, Grocery Channel, at Geometry Global.

Corrine Schlachter joins as an Analyst, responsible for developing sciences behind features on The Kroger Co.'s digital sites. She previously worked as a Data Scientist at Ahalogy.

Jaclyn Hyde becomes Client Lead, turning understanding of customer behavior into actionable recommendations. She has a Masters of Business Administration degree from the University of Cincinnati.

Owen Wells and Timothy Walker become Application Developers, responsible for the development and support of 84.51°'s pricing optimization application. Wells previously served as Senior Programmer Analyst at Western & Southern Financial Group; while Walker was Assistant Vice President / Architect at US Bank.

Web site: www.8451.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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