Media Analytics Firm Impact Radius Expands in NYC

Media analytics specialist Impact Radius has relocated to a new office in Manhattan, where it plans to double the size of its team.

The firm's suite of products promises a single view into the consumer journey, across all devices and channels. Last year, the firm acquired Forensiq, which claims to spot and remove ad fraud through the entire marketing funnel, leaving only viewable impressions served to real humans. Impact Radius now has more than 275 employees across seven offices worldwide, and the relocation gives it a 10,115-square foot office space on 387 Park Avenue South, where it will hire a raft of new sales, data science and marketing staff members.

CEO David Yovanno comments: 'We are extremely pleased to expand our presence in the heart of New York City. Our investment in this new space showcases our commitment to our clients and company-wide growth. New York City has always been at the center of the digital marketing industry and we are ready to make our presence felt here as we look towards continued growth'.

Web site: www.impactradius.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.