SKIM Adds Two to Singapore Team

In Singapore, customer insights agency SKIM has appointed Lester Sualog as Client Solutions Director, Asia, while transferring Paul Janssen from its New York office to take up the role of Vice President.

In addition to Singapore, the firm has offices in London, Geneva, Rotterdam, New York, San Francisco, Rio de Janeiro and San José, and Sweden, serving clients in the CPG, healthcare, technology and financial services sectors. Sualog joins with nearly twenty years' research, analytics and measurement experience, to lead business development and regional marketing activities. Most recently, he ran his own strategy, research and training company, Ahead Worldwide. Before this, he was MD for the APAC office of research and strategy consultancy Fuld & Company; and he spent fifteen years at TNS, in senior roles in the Philippines, Indonesia, Vietnam, Australia and Singapore. Robin de Rooij, Director Asia Pacific, says Sualog's regional experience and research expertise will be a 'tremendous asset' to SKIM Asia.

Janssen moves after three years running the New York team. He joined the firm ten years ago, and has since served in senior roles such as Director CPG North America, and Director Communication Research. He previously worked in brand management at Kraft Foods in Brussels. In his new global role, Janssen will lead SKIM's innovation effort around brand communications.

Web site: www.skimgroup.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.