LivingLens Boosts Advisory Board

UK-based capture and analytics provider LivingLens has added industry names Leonard Murphy and Gregg Archibald to its advisory board.

The two are partners in strategic consultancy Gen2 advisors, which advises businesses on the changing insight landscape, and celebrated its 5th birthday recently. Murphy is known as the Executive Editor and Producer of GreenBook, and Chairman and Producer of IIeX events - he is also a frequent speaker on the future of insights, and already advises Google Consumer Surveys, Decooda and ZappiStore. Archibald has more than twenty years' experience as a marketing researcher and strategist with companies like AT&T, Capital One, Marriott and GE Financial.

LivingLens offers an app allowing consumers to capture, edit and share videos. Resulting content can then be analysed using software that intelligently searches every spoken word captured 'in any video, in any language'. Last year, it added machine speech recognition capabilities, to offer a near real-time 'speech to text' service.

CEO Carl Wong says the pair's experience will be invaluable as the firm continues to grow globally, and comments: 'We're looking forward to working with Lenny and Gregg as video for insight generation continues to shift from an emerging technology to mainstream adoption. We're firm believers in the power of video and enthusiastic about its expanding application in market research'.

LivingLens has offices in Liverpool, London, New York and Toronto and is online at www.livinglens.tv .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.