Millward Brown Appointments in China and US

Millward Brown has announced senior appointments in North America and China. Irma Gonzalez-Clark becomes a Vice President and will lead the US Multicultural Practice, while Cindy Whiteway joins MB IntelliQuest, also as a VP. Michael Walkowiak has been appointed Head of Millward Brown China.

Gonzalez-Clark is a recognized multicultural expert who has worked throughout the US, Mexico, and Latin America for companies including Southwestern Bell (SBC) and AT&T. She most recently led Hispanic marketing initiatives at Cingular Wireless, and will be based in the Naperville, IL, office.

Cindy Whiteway joins Millward Brown IntelliQuest (Austin) as Vice President to work with leading telecommunications clients. She worked previously as Senior Manager of Business Marketing Communications at Verizon, and will be based in the Boston, MA area.

Walkowiak was previously Global Head of Consumer Insight for Henkel's cosmetics business and was based in Europe.

MB has also announced that Mary Ann Packo, Chief Client & Marketing Officer, Millward Brown North America, has been appointed to the Board of The Advertising Research Foundation (ARF) in New York.

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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