Comscore More Profitable Despite Small Revenue Dip

Comscore has reported a 1.9% drop in third quarter revenue to $91.0m; but also improved EBITDA, and net income of $2.6m, compared with a net loss of $52.4m in Q3 2022.

Q3 Digital Ad Solutions revenue declined 3.6% year-on-year, which the firm says was primarily due to the 'timing of deliverables' for certain custom digital products and lower revenue from the firm's syndicated digital products, partially offset by increased usage of its Activation product and growth in Comscore Campaign Ratings (CCR). Cross Platform Solutions revenue was up 0.2% from Q3 2022, driven by 'continued double-digit growth' in local TV revenue, offset by lower national TV revenue; while Movies revenue was flat.

Adjusted EBITDA rose to $13.4m from $11.7m in Q3 2022, but FX adjusted the rise was more significant, up more than a third to $12.3m. CEO Jon Carpenter (pictured) comments: 'Despite challenging end-markets that impacted revenue in the quarter, we delivered double-digit growth in local TV, more than 20% growth in Activation and Comscore Campaign Ratings, and a significant increase in profitability and adjusted EBITDA. As we close out 2023 and look to 2024, we will continue to leverage Comscore's complete view of audiences across platforms to deliver value for our clients and shareholders'.

Web site: www.comscore.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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