In the US, new consumer research firm Fair Response and behavioral data company Behavix have announced a partnership. In addition, Fair Response has released a mobile application for use by its Fair Opinions panel; while Behavix has announced the global roll-out of its Audience Feed solution. More.
B2B data company Informa TechTarget has announced flat revenue of $486.8m, for the full year 2025, and adjusted EBITDA up 11% to $87.3m. Both percentages are calculated on a 'combined company basis', reflecting the merger of its two division towards the end of 2024. More.
Media measurement and optimization platform Integral Ad Science (IAS) has appointed Kamelia Aryafar, Head of AI, Members at Netflix, to its Board of Directors. Aryafar has been Head of Engineering and AI for Gemini Enterprise, at Google, for most of the last six years. More.
A Modal Model of Mums - by Bryan Urbick - CEO & President, Consumer Knowledge Centre Ltd.
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