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2/7/25
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Posted: 2/7/25

In London, global insights group Savanta has announced the appointment of Christine Petersen as its new Global Chief Exec.

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Article Headline
Posted: 2/7/25

In the US, gaming communities specialist GGWP has launched a solution called GGWP Pulse, promising real-time insights and sentiment analysis, from previously unseen and unheard in-game conversations.

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Posted: 2/7/25

Customer voice analysis and feedback platform Deeto has secured $12.5m in Series A funding, with which to continue scaling its platform and to expand its AI capabilities. The frim is headquartered in New York City.

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Posted: 2/7/25

In the UK, media auditor and print, digital and event advertising currency body ABC has appointed Andrew Hirsch as its Chair Designate, succeeding Derek Morris, who has held the role since 2016.

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Also in today's news...

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Material Partners with Digital Experience Firm Optimizely

Posted: 2/7/25

Insights, marketing and innovation group Material has announced a strategic partnership with digital experience platform provider Optimizely. More

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Redslim Partners for Strong Tech Foundation

Posted: 2/7/25

Syndicated market data specialist Redslim has announced a partnership with corporate data management and integration firm Databricks, which Redslim says will allow it to offer scalable and reliable solutions into the future - as well as giving it early access to new tech. More

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Buy Brings Together Data Firms AnalyticsIQ and Alliant

Posted: 1/7/25

Atlanta, GA-based predictive analytics and marketing data firm AnalyticsIQ has been acquired by Alliant, a player in the same space owned by Philadelphia-based buyout firm Inverness Graham. Scarlett Shipp, currently CEO of AnalyticsIQ, will now lead the combined business. More

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Worldpanel Becomes Part of Numerator

Posted: 1/7/25

As of this week Worldpanel is a brand within Numerator. Owner group Kantar first announced the merger of the two companies in January. More

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DV Unveils Authentic Attention for Social

Posted: 1/7/25

Campaign measurement and media quality specialist DoubleVerify has launched a new variant of its analytics and performance solution Authentic Attention, focused on Social Media. Like the launch announced by IAS yesterday, the initial phase of this will focus on Snap and will use technology from Lumen Research. More

Recent Appointments

Recent Appointments...

Human8

Posted: June 5 2025

Communities-based insights consultancy Human8 has promoted Tim Nguyen to Product & Innovation Manager, after two and a half years at the firm. More

Priceagent

Posted: May 22 2025

In Stockholm, pricing strategy specialist Priceagent has added former Amazon and Walmart pricing leader Philip Carls and form Cint exec Oscar Carlsson to its Board of Directors. Carlsson will also serve as the firm's interim Chief Product Officer. More

Viant

Posted: May 22 2025

Ad tech company Viant has added entrepreneur, executive and investor Brett Wilson, the co-founder of TubeMogul, to its Board of Directors. More

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MR Events & Training Courses

MR Events and Training Courses

A selection of upcoming events & Training courses.

17th June 2025 IIEX Europe 2025 - Amsterdam
Starts 18th June 2025 The Research Society Masterclass - Creating Compelling Insight Stories - Virtual
Starts 8th July 2025 Burke Institute: Advanced Moderator Skills: Tools and Techniques - Cincinnati, OH
from 28th Sept 2025 ESOMAR Congress 2025: Reimagine - Prague
from 2nd Sept 2025 The Research Society Human Insights Conference 2025 - Melbourne, Aus
from 14th Oct 2025 Qual360 APAC 2025 - Singapore