Discuss this week
Blackberry Outage...What can we learn from the social media analysis? - Continue
Platform Game...To what extent do companies have to design separately for mobile users? - - Read more
In the News...
Yahoo! Unveils Targeting Solution - 18/5/12 Yahoo! has announced the release of online ad solution Genome, which combines its own data and that of its interclick subsidiary with advertisers’ own stats for a ‘next generation’ audience targeting solution. >> More
Twitter Joins Push for ‘Do Not Track’ - 18/5/12 Twitter has announced its support for the US FTC’s Do Not Track initiative, which restricts how third parties collect and store data about browsing behavior. >> More
Ipsos and Gemius Win Hungarian Audience Contract - 17/5/12 Ipsos and digital research agency Gemius have been re-appointed as official providers of Internet audiences measurement in Hungary. The four-year contract starts in January 2013 and will for the first time include mobile audience insights (gemiusMobile) and online video data (gemiusStream). >> More
Free Range Research - InsightExpress Director Joy Liuzzo on the wide open potential of mobile surveys.
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The Nielsen Company
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InsightExpress is a leading provider of high-quality, digital marketing research and plays a preeminent role in the measurement of advertising effectiveness across online, mobile and other media. 
Nielsen is committed to integrity and innovation. Our mission is to provide our clients with the most complete understanding of consumers and markets worldwide. 
