Mobile Surveys & Monitoring
3/7/25
Ipsos has extended its Creative|Spark ad testing solution, adding customised methodologies and metrics which it says allow 'mission-driven organisations' - public, not-for-profit and corporate foundations - to maximise the impact of their campaigns driving societal change.
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3/7/25
RxY, a division of healthcare researcher P\S\L Group focused on understanding physicians' prescribing decisions across global markets, has recently welcomed Dana Gheorge, Sahiba Dilbaghi, Aditya Choksi and Breanna Hudspeth to its Research team, and John Dang and Osato Agbontaen to its sales team.
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2/7/25
In the US, gaming communities specialist GGWP has launched a solution called GGWP Pulse, promising real-time insights and sentiment analysis, from previously unseen and unheard in-game conversations.
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