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Last week, the end of Euro 2004: this week the launch of Europe 2004, the fifth wave of Ipsos-RSL's media survey of business decision-makers and leading consumers in Europe. The survey measures readership, TV viewing, web site use, consumer and business behaviour and attitudes of the top 10 million (4%) of Europe's consumers and decision makers. More
Nearly half of all UK households are now receiving Digital TV, either by satellite, cable or DTT. Recent gains are largely down to the growth of Freeview, according to the quarterly DART (Digital Audience Research Tracker) survey by Ipsos-RSL. More
Ipsos-RSL has announced results from its first Asian Business Readership Survey (ABRS) in three years. The survey provides planners with an understanding of 234,000 top business executives at the largest and most influential companies in the region. More
Ipsos has announced that Richard Windle will be returning to the company after 18 months at BMRB and joining Liz Landy as joint MD of the media and social division Ipsos-RSL. He will focus on the NRS and RAJAR contracts as well as the company's expanding social and public sector business. More
Ipsos-RSL and Ipsos Latin America have announced the launch of 'Professionals and Executives (P & E) in Latin America', a survey of the lifestyle and media behaviour of business decision makers and leading consumers in the region. More
More than a third of British households reject digital TV on the grounds that they are happy with existing channels, according to Ipsos-RSL's Digital Audience Research Tracker (DART). Four in ten UK households now receive digital TV, but the number is not set to rise rapidly in the next year. More
Ipsos-RSL has announced its third annual survey of European Opinion Leaders (EOLS 2003), which captures attitudinal and media data for individuals with influence across a wide variety of sectors. EOLS 2003 will include viewing measures of pan-European satellite TV channels for the first time. More
Ipsos-RSL has released data from Europe 2003, the fourth wave of its annual survey of 'top' Europeans for pan-European media planning. The results give a picture of an elite 4% (10.4m) of Europeans including insight into their outlook and attitudes, alongside their media consumption and lifestyle. More
Ipsos-RSL is to extend its winning Europe 2000 formula to Latin America. The Latin American Professionals and Executives Survey will be the first survey to enable planners and marketers to understand this audience in a consistent manner across the continent, with the survey expected to launch in September 2003. More
Ipsos-RSL has this week announced that Europe 2003, the fourth survey in the successful Europe 2000 series, will be launched on 3 July 2003 in London. The survey has established itself as the main currency for trading pan-European print and television campaigns and is an essential tool for advertisers, planners, buyers and media companies worldwide. More
Ipsos-RSL has just announced the latest new sponsors for the Europe 2000 series: in signing up for Europe 2003, Time and Fortune are marking their support for the survey for the first time, joining an already impressive group of international print, TV and agency sponsors. More
The latest research released this week from Ipsos-RSL' s digital survey, DART, reveals the enormity of the task facing the Freeview syndicate (BBC, SKY and Crown Castle). The survey revealed that only 5% of households indicated that they will switch to digital TV in the next 12 months. More
Ipsos-RSL has this week announced that funding for the new British Business Survey (BBS) has been secured, and work has begun on the new study. BBS measures the reading habits, media consumption and business behaviour of middle and senior managers in Britain. More
The latest in the 19 year series, European Business Readership Survey (EBRS) 2002, provides planners with fresh data on Europe's senior executives. These 423,000 executives at Europe's largest companies comprise an elite 0.2% of the adult population. In addition, the second CEBRS extends coverage to 37,000 Central European executives. More
Despite the launch of lower cost digital adaptor boxes available from the High Street, the digital market has not grown. The latest research from Ipsos-RSL' s digital survey, DART shows that 35% of UK households receive digital TV services - no change from last October. More
Ipsos-RSL's recently published Europe 2002 study updates the results in this survey series, which covers the top 4% of Europe's decision makers and leading consumers, representing 10.6 million high status individuals in 16 countries. The results confirm the strength of international media and reveal the growing technology focus of Europe's elite. More
Ipsos-RSL has announced plans to develop its social, opinion and public sector research presence within the UK. This includes the appointment this month of Sam McGuire to lead the department. McGuire has joined Ipsos-RSL from ORC International. More
The recent decline of the monkey is not the only bad news for Britain's digital TV industry. Overall uptake is believed to have stalled at a third (36%) of all homes receiving digital TV. This is the same percentage as six months ago, according to the latest research from Ipsos-RSL's Digital Audience Research Tracker (DART). More
Media researcher Ipsos-RSL is set for a summer launch for the new addition to its Europe 2000 family of surveys. The latest study, entitled 'Europe 2002', will be welcomed with a host of events during the month of July. More
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