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Vast numbers in Asia Pacific used the Internet to follow results in the Olympics, according to Nielsen//NetRatings. Australia, New Zealand and the People's Republic of China were especially keen. More
Internet audience specialist Nielsen//NetRatings has this week launched a new audited census-based Internet measurement product – Market Intelligence. The launch results from product consolidation following the recent acquisition of RedSheriff. More
With the football now over, the latest analysis from Nielsen//NetRatings shows the BBC Sport site attracting the largest audiences in the UK throughout the Euro 2004 tournament. More
The Euro 2004 tournament, now approaching its knockout stage, is attracting record audiences to related Web sites, according to research from Nielsen//NetRatings. More
Internet audience specialist Nielsen//NetRatings has released its latest AdRelevance figures showing that traditional advertisers continued to carry the growth of online advertising through the first quarter of 2004. More
Total newspaper readership has declined slightly in the past 6 months, according to the latest figures from the NAA. However, papers in the top 50 US markets are reaching nearly eight out of 10 adults (78.6 percent) each week, web site audiences are up steeply and more than a third of papers have raised their circulation. More
Nielsen//NetRatings has appointed David Day as MD for Europe, the Middle East and Africa. More
RedSheriff UK Ltd has completed its rebranding as Nielsen//NetRatings SiteCensus, following its acquisition in February and the integration of the two companies' UK commercial teams in one office in Clerkenwell, London. More
Nearly three in four Americans (204.3 million) now have Internet access from home, according to the latest from Nielsen//NetRatings. This is up from just under two thirds in February 2003, demonstrating that the 'Net continues to grow at staggering speed. More
More than 55 million Europeans use Google as their search engine, according to recent figures from Internet analysis specialists Nielsen//NetRatings. With an active reach of over 47% of the Digital Media Universe in January 2004, 'Googling' is becoming a part of the language. More
More than one million Britons visited the Inland Revenue web site in January 2004, just prior to the tax return deadline, according to the latest research from Nielsen//NetRatings. More
Travelocity and Expedia are the most valuable brands in online travel, and their brand equity plays a key role in driving traffic to their sites, according to a new study released today by ACNielsen International Research. More
Online holiday shoppers in the US spent a record $18.5bn online excluding travel during the 2003 holiday season, according to the eSpending Report from Goldman, Sachs & Co., Harris Interactive®, and Nielsen//NetRatings. This represents an increase of 35% over the $13.7bn spent in 2002. More
NetRatings has acquired a majority interest in Internet audience measurement specialists RedSheriff. The transaction will help Nielsen//NetRatings to satisfy industry demand for integrated panel-centric and site-centric measurement solutions. More
Consumers in the US began their holiday shopping earlier this year, according to the eSpending report produced by Goldman Sachs & Co., Harris Interactive®, and Nielsen//NetRatings. Last month's spend of $8.5bn, excluding travel, is up 55% on November 2002. More
Nielsen//NetRatings has this week announced the introduction of Digital Media Universe tracking to its reports, providing the most comprehensive view of Web and digital media usage. More
More than a fifth of active at-home US Internet users during September 2003 were between the ages of 2 and 17, according to data from Nielsen//NetRatings. Roughly 27m US Internet users between the ages of 2 and 17 logged on from home in September 2003, including 12m aged 2-11, and 14.9m aged 12-17. More
NetRatings and ACNielsen US have announced the launch of Homescan® Online, a new service designed to improve the effectiveness of online marketing for consumer packaged goods (CPG) marketers and Web publishers. More
Online ad spending is growing, with the biggest spending advertisers moving more dollars to the 'Net, according to recent figures from Nielsen//NetRatings. Business & consumer services sectors account for more than half the growth. More
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