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Welcome To Mongolia
Country number
48
Selected MR Agencies
  • Elephants Can't Jump

    Ensuring brand initiatives work in practice as well as in theory. To have marketplace impact, we believe every research assignment should consist of three elements consumer exploration or validation, within a competitive context, generating commercial outputs.
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  • Firefish Ltd

    29 full time staff, operating in all corners of the globe, on all manner of projects. No methodology is squashed to fit. We approach each brief with fresh eyes and minds, to make sure you get the most out of your research, helping your brand move forward.
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  • Grass Roots

    Grass Roots is one of Europe's largest performance improvement companies. Established in 1980, Grass Roots UK is the founding company of a group with offices and partners operating in 15 countries around the world.
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  • DIGITAL-MR

    In addition to Social Media Research (Web Listening) DigitalMRs solutions also include community panels, access panels, Web usability and a distinct focus on qualitativeresearch online.
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An Introduction to Mongolia

The Mongols conquered a huge Eurasian empire under Genghis Khan in the 13th century. After his death the empire was divided and then broke apart, the Mongols retiring to their original steppe homelands. Under Chinese rule from the late 17th century, Mongolia won its independence in 1921 with Soviet backing and a Communist regime was installed in 1924. A democratic revolution in early 1990 has led to a multi-party system and a market economy. See full country profile.

Latest Research News from Central Asia

Apr 5
Ipsos has announced senior role extensions for five employees in its qualitative division Ipsos UU, in India, as it gears up for product launches and 'ambitious growth targets'. The five are Sapna Parmar, Neha Dutta, Shelly Jain, Geetika Singh and Ashwini Sirsikar. Apr 5 2024
Apr 2
Kantar has promoted Amanjit Singh to Regional Marketing Director - APAC, after more than thirteen years at the company. Apr 2 2024


1 current Central Asian job:

Survey Research Manager, Remote Working - Worldwide, $ Competitive salary - (posted Feb 27 2024)
Know of an MR agency based in Mongolia? We don't - please get in touch


Fast Facts
Map of Mongolia
CAPITAL: Ulaanbaatar
GOVERNMENT: Parliamentary
AREA: 1,564,116 sq. km
POPULATION: 3,086,918 (July 2010 est. )
MAJOR LANGUAGE: Mongolian
Horseriders in Mongolian wildernesss
Horseriders in Mongolian wildernesss


Any which way.... The annual Mongol Rally starts in London and ends in Ulaanbaatar. The object of the race is for ill equiped teams in under powered vehicles to travel the approximately 10,000 miles any way they can. Cars are not permitted to be over 1000cc and motorcycles 125cc. Just about any route is acceptable, with some teams going as far north as the Arctic Circle and as far south as Afghansitan.

The organisers opine 'You only start having fun when you break down in the desert with only a short stick and some chewing gum to fix your car'.

A little More Knowledge?
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Mongolia in Profile

The Mongols conquered a huge Eurasian empire under Genghis Khan in the 13th century. After his death the empire was divided and then broke apart, the Mongols retiring to their original steppe homelands. Under Chinese rule from the late 17th century, Mongolia won its independence in 1921 with Soviet backing and a Communist regime was installed in 1924. A democratic revolution in early 1990 has led to a multi-party system and a market economy.

The geography of Mongolia is extremely varied with the Gobi Desert to the south and mountainous regions to the north and west. Most of the country is hot in the summer and extremely cold in the winter. The temperature can fall as low as -30C (-22F) and Ulaanbaatar has the lowest average temperature of any national capital in the world.

Some Business and General Info

GDP: $9.456 billion (2009) - $3,200 per capita

Religions Buddhist Lamaist 50%, Shamanist and Christian 6%, Muslim 4%, none 40% (2004)

Currency: Tugrik (MNT) (1 GBP = 2094 MNT)

Telephone Code: +976

Research Industry

Mongolia has no MR association and no locally-based research providers as far as we know.

Overview of Trade and Industry

According to the CIA World Factbook, Mongolia exported $USD 1.902 billion worth of goods in 2009. Exports comprised of copper, apparel, livestock, animal products, cashmere, wool, hides, fluorspar, other nonferrous metals and coal, and went principally to China, Canada, UK, Luxembourg and USA. Imports in the same year were worth $USD 2.131 billion, consisting of machinery and equipment, fuel, cars, food products, industrial consumer goods, chemicals, building materials, sugar and tea, mostly from Russia, China Japan and South Korea.

My view
from...
Mongolia
Researchers Talk!
Have your say!
If you are a researcher based in Mongolia, in whatever capacity, then we would love to hear from you!

Email me:
laurence@mrweb.com

Views from...

If you are a researcher in Mongolia, in whatever capacity, then we would love to hear from you!