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Research and advisory firm Escalent, the parent of C Space and Hall & Partners, has promoted Sarah Timmings to Chief Client Solutions Officer.
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New York-based consumer behavior specialist Cognitiv has launched an AI-powered tool called AudienceGPT, which helps marketers identify audiences based on real-time consumer journeys, moving audience targeting 'beyond static segments' and incorporating their likelihood to take action now.
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Atlanta, GA-based data activation and engagement platform MessageGears has added a new suite of capabilities called conversion reporting, linking campaign performance and revenue analytics directly to insights from full customer profiles in clients' business data.
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Tel Aviv-based market intelligence company Similarweb has appointed Harel Beit-On, a member of its Board of Directors since 2017, as Chairman.
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Insights, strategy and marketing consultancy Bovitz has appointed Judd B. Kessler of The Wharton School of the University of Pennsylvania, as a Senior Advisor in Behavioral Economics. More
AI-powered advertising insights and intelligence platform Tenetic has launched an initiative called the Tenetic Institute, providing a forum to identify and discuss current structural challenges in advertising performance measurement, and ideas for addressing them. More
US life sciences research software company PetaSight Inc. has acquired Babbage Insight Two Inc., which develops technology for business insight generation and signal validation. Financial terms of the transaction were not disclosed. More
Marcoms group Stagwell has announced the European expansion of its HarrisQuest brand and reputation tracking solution, part of The Harris Poll. More
Comcast Advertising has announced the release of Outcomes+, a new targeting and attribution tool for advertisers using its premium TV and streaming inventory. More
Manon Lloyd has joined Kubi Kalloo as a Junior Consultant, bringing around six months of experience in academic and agency-side market research at 2CV. In her new role she will support the Kubi team on projects across social and commercial sectors. More
StackAdapt has appointed former Trade Desk SVP Business Development Katy Friday as Vice President for its Central region, joining its revenue leadership team. More
Former Impact Research employee Teo Valdes has joined London's Disrupt Insight as an SRE. More
| 25/02/2026 | Masterclass 2026 - Questionnaire Design - Online |
| 09/03/2026 | Dallas - Pre-Conference Mixer, TRC - Dallas |
| 10/03/2026 | MRS Annual Conference Social Mixer, TRC - London |
| 10/03/2026 | Succeet26 Networking Party, TRC - Wiesbaden / Frankfurt |
| 14/04/2026 | MRMW APAC Insight Summit 2026 - Singapore |
| 22/04/2026 | UX360 Research North America 2026 - Atlanta, USA |
