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6/7/26
Article Headline
Posted: 6/7/26

Norway's major broadcasters and media owners have renewed the contract for Fifty5Blue, formerly known as Kantar Media, to provide the country's official TV and online video audience measurement (TVOV).

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Article Headline
Posted: 6/7/26

In London, data collection company Walr has announced a strategic partnership with always-on consumer tracking specialist Delineate. Walr's verified, globally diverse audience network will now provide the core infrastructure behind Delineate's Proximity Platform.

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Article Headline
Posted: 6/7/26

Social news aggregator and community forum Reddit has rolled out its split testing tool for use by all advertisers above a minimum spend, allowing them to project the relative success of ad variants prior to launch.

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Article Headline
Posted: 6/7/26

Nielsen has informed clients that Media Rating Council accreditation for its Nielsen Audio diary service has been placed on hiatus for six months, ending just before Christmas. The ratings giant wants the recess in order to focus on updating some of its methodology.

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Also in today's news...

Article Heading

Funds Fuel New Ventures for Automotive Insights Parent

Posted: 6/7/26

The Manchester, UK-based company behind recently-launched firm Automotive Insights has new funding from GM Business Growth Hub Innovation Service, with which to accelerate development a variety of new science tools focused on measuring and understanding brand performance. More

Article Heading

Launch of the Indie Intelligence Council

Posted: 6/7/26

In the UK, trade body the Alliance of Independent Agencies has partnered with consumer data giant Experian to launch the 'Indie Intelligence Council', a new initiative to support independent agencies navigate the evolving landscape of AI, data, identity and marketing technology. More

Article Heading

NIQ Buys Flywheel Data Business in China, SE Asia

Posted: 2/7/26

Consumer intelligence company NIQ has completed the acquisition of the China and Southeast Asia eCommerce Data & Insights business of data firm Flywheel. NIQ says this boosts its measurement and understanding of consumer behavior across retail, eCommerce, social commerce and digital environments. More

Article Heading

French Launch for Real Estate Intell Group CoStar

Posted: 2/7/26

Commercial real estate marketplace intelligence giant CoStar Group has launched its platform in France, building on the acquisitions of local firms BureauxLocaux and Business Immo, as well as significant investment in local proprietary research. The business will be led by GM France Sandra Roumi. More

Article Heading

CRO Appointment for Sprinklr

Posted: 2/7/26

In New York, CX platform Sprinklr has announced the appointment of former Bazaarvoice company President Thomas Addis as Chief Revenue Officer. More

Recent Appointments

Recent Appointments...

Harlow Consulting

Posted: May 21 2026

Harlow Consulting, a custom research agency based in Harrogate, Yorkshire, has appointed Mary Meredith as a Research Manager, supporting mixed-methods research and evaluation services. More

Stagwell

Posted: May 21 2026

Marcoms group Stagwell has appointed former Omnicom / Annalect and WPP executive Dru Sil in the new role of Global Product Managing Director for its Stagwell Media Platform (SMP). More

Borderless Access

Posted: May 21 2026

Panels and research tech firm Borderless Access has appointed Arun Kumar as Vice President, Business Development for APAC. He brings more than 22 years of experience in market research and data services in the region. More

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MR Events & Training Courses

MR Events and Training Courses

A selection of upcoming events & Training courses.

23/06/2026 UX360 Research Europe 2026 - Berlin
23/06/2026 IIEX Europe 2026 - Amsterdam
23/09/2026 IIEX AI 2026 - Virtual
21/10/2026 MRMW Europe Insight Summit 2026 - Berlin
27/10/2026 IIEx West - San Francisco
03/11/2026 Qual360 APAC 2026 - Singapore