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PureSpectrum has appointed Brett McCready as EVP Customer Experience, focused on developing and deepening client partnerships. His twenty plus years of MR industry experience include work for Dynata and Toluna.
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In San Francisco, agentic marketing specialist Hightouch has acquired Strata, an AI platform that connects marketing tools without code. Hightouch says the buy will give its clients' AI agents 'more of the data they need to make decisions.'
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Los Altos, CA-based AI search optimization platform Optimize GEO has raised an undisclosed amount of funding from backers including MediaLink founder Michael Kassan, valuing the company at $80m. The funds are earmarked for expansion, scaling operations and continued platform development.
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British firm Acuity Analytics has acquired Continuus, a US-based data consultancy focused on financial services, boosting its offer in data strategy, governance, engineering and cloud data platforms.
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AI-powered narrative intelligence platform GUDEA has secured $7 million in a seed funding round, which will support continued investment in its predictive modeling capabilities, expansion of its engineering and go-to-market teams, and broader coverage across platforms, languages and regions. More
Bannerflow, a creative automation platform, has launched Creative Intelligence, a suite of AI-powered tools to help companies make better-informed creative decisions and scale their ads across markets. More
UK commercial radio industry body Radiocentre has announced that its Planning Director Mark Barber will step down from the role after more than 25 years. More
Marketing data firm Hightouch has named Matthew Lubeck as General Manager, EMEA. Lubeck will be based in London and will lead the company's GTM functions across the region. More
Consumer purchase insights company Affinity Solutions has enhanced its CNBC/NRF Retail Monitor dataset, expanding the sample to represent 50% of the US population and promising a more representative and consistent view of retail spend across the nation. More
Independent ad tech company The Trade Desk has appointed Vinny Rinaldi as Vice President of Client Strategy & Growth, reporting to COO Vivek Kundra. More
Harlow Consulting, a custom research agency based in Harrogate, Yorkshire, has appointed Mary Meredith as a Research Manager, supporting mixed-methods research and evaluation services. More
Marcoms group Stagwell has appointed former Omnicom / Annalect and WPP executive Dru Sil in the new role of Global Product Managing Director for its Stagwell Media Platform (SMP). More
| 23/09/2026 | IIEX AI 2026 - Virtual |
| 21/10/2026 | MRMW Europe Insight Summit 2026 - Berlin |
| 27/10/2026 | IIEx West - San Francisco |
| 03/11/2026 | Qual360 APAC 2026 - Singapore |
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