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13/11/25
Article Headline
Posted: 13/11/25

AI-powered research platform Discuss has been acquired by Voxco owner Terminus Capital Partners, and will be merged with Voxco under the leadership of the latter's CEO Daniel Graff-Radford. The combined company will be know as Discuss.

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Article Headline
Posted: 13/11/25

In the US, B2B revenue intelligence platform 6sense has launched RevvyAI, an 'intelligent command center' for client interaction with data and insights for GTM, described as 'the most significant update in the company's history.'

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Article Headline
Posted: 13/11/25

Data collaboration platform InfoSum, recently acquired by WPP, is rolling out a new product called Beacons, intended to help companies maximize the value of their data.

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Article Headline
Posted: 13/11/25

Caller identification and spam blocking software giant Truecaller has teamed up with Kantar and other partners to launch an Advertising Effectiveness Measurement Suite, called ROI of Trust. The tool evaluates and quantifies ad impact in terms of attention, trust, and confidence in verified environments.

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Also in today's news...

Article Heading

Amplitude Rolls Out Feedback Tool from Kraftful Buy

Posted: 13/11/25

AI analytics platform Amplitude has rolled out AI Feedback, a customer feedback tool using a proprietary LLM process to turn raw input into prioritized, actionable insights. The software was originally developed by Kraftful, which Amplitude acquired in July this year. More

Article Heading

Funds for Enterprise Data Analyst WisdomAI

Posted: 13/11/25

US-based WisdomAI has raised $50 million in Series A financing, for further development of its AI Data Analyst, which helps users to deliver real-time insights from structured, semi-structured and unstructured data across the enterprise. More

Article Heading

Circana Adds Fresh Product Data for Convenience Stores

Posted: 12/11/25

In Chicago, retail data giant Circana has announced a significant expansion of its convenience store channel coverage, powered by its 'Integrated Fresh' solution. The firm says the upgrade will provide more comprehensive insights into total perishable sales across US convenience-store retail chains. More

Article Heading

Numerator Launching Inflation Measure

Posted: 12/11/25

Numerator, the Kantar firm now incorporating Worldpanel, is launching its own consumer-centric measure of inflation, making use of its verified, item-level retail purchase data. The service will be 'similar to' official government stats but can be viewed alongside the firm's data on the evolution of buying behavior. More

Article Heading

Britain's ONS Continues Move to 'Quality over Quantity'

Posted: 12/11/25

In the UK, the Office for National Statistics (ONS) is planning to further narrow the focus of its publications, to concentrate more resource on guaranteeing the quality of core economic and social statistics. The ongoing policy has seen the number of ONS outputs halve in the last five years. More

Recent Appointments

Recent Appointments...

Optable

Posted: October 28 2025

In Canada, identity management and data collaboration platform Optable has appointed Crystal Jacques as Vice President of Sales. More

CMB

Posted: October 16 2025

In the US, former Gongos and Human8 employee Eric Stinebiser has joined custom MR and consulting firm CMB as Controller. More

Smarty Pants

Posted: October 15 2025

In Johnson City, TN, market research and strategic consulting firm Smarty Pants has promoted five 'veteran' insights leaders, at the helm of its five core business units, to the rank of 'VP, Business Visionary.' More

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MR Events & Training Courses

MR Events and Training Courses

A selection of upcoming events & Training courses.

18th Nov 2025 Mastering MR Screener Writing - Fieldwork / WIRe in-person interactive workshop - New York City
19 Nov 2025 MRII Webinar: The Co-Pilot Researcher - Virtual
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