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London-based Fifty5Blue, the company until recently known as Kantar Media, has launched Ted, a new AI assistant designed to help media professionals access audience insights faster from complex and fragmented data. Ted is the product of the firm's the dedicated software arm TechEdge.
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B2B intelligence specialist NewtonX has launched a Synthetic Personas product, the first such solution for business-to-business research, according to the firm.
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Behavioral data ecosystem company Behavix has announced a partnership with European panels firm horizoom; named former ESOMAR leader Joaquim Bretcha as a Strategic Advisor; and launched a new suite of 'highly enriched' data feeds across mobile and desktop, with key European markets included.
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US-based survey research support provider Marketing Systems Group (MSG) has announced a joint venture with digital recruitment solutions specialist EveryAnswer, adding options for respondent recruitment via social media and digital advertising.
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CreatorIQ has announced an integration with dentsu.Audiences, the global ad group's audience strategy and insights platform. Clients will be able to directly match target audience attributes with creator, follower or viewer audience data, and identify 'the most impactful voices for every campaign.' More
In California, PR performance management specialist Reputation has introduced a Generative Engine Optimization (GEO) Readiness Audit, helping multi-location brands to assess and improve how they appear in AI-generated search results. More
Comscore has announced a strategic integration making its Proximic contextual and ID-free Predictive Audience segments available within Amazon DSP. The deal promises advertisers privacy-forward, high-performance targeting across CTV, web and mobile inventory, with measurable incremental outcomes. More
In San Francisco, AI-native marketing platform JustAI has announced a $17 million Series A funding round, which will be used to expand its engineering and go-to-market teams, deepen its agentic infrastructure, and extend beyond consumers into e-commerce and B2B marketing use cases. More
Digital marketing platform Zeta Global has announced a partnership with Palantir Technologies, the AI and data management firm known for its work with governments and law enforcement. The firms aim to build AI infrastructure connecting operational intelligence, customer intelligence and marketing execution. More
Harlow Consulting, a custom research agency based in Harrogate, Yorkshire, has appointed Mary Meredith as a Research Manager, supporting mixed-methods research and evaluation services. More
Marcoms group Stagwell has appointed former Omnicom / Annalect and WPP executive Dru Sil in the new role of Global Product Managing Director for its Stagwell Media Platform (SMP). More
Panels and research tech firm Borderless Access has appointed Arun Kumar as Vice President, Business Development for APAC. He brings more than 22 years of experience in market research and data services in the region. More
| 23/06/2026 | UX360 Research Europe 2026 - Berlin |
| 23/06/2026 | IIEX Europe 2026 - Amsterdam |
| 23/09/2026 | IIEX AI 2026 - Virtual |
| 21/10/2026 | MRMW Europe Insight Summit 2026 - Berlin |
| 27/10/2026 | IIEx West - San Francisco |
| 03/11/2026 | Qual360 APAC 2026 - Singapore |
