InnovateMR Adds Five to US Team

In the US, sampling firm InnovateMR has expanded its sales and client service teams with five appointments: Joe Regan, Marie O'Malley, Alyssa Witwer, Josh Mankiewicz and Will Luckey.

Launched in 2014 by uSamp co-founders Matt Dusig and Gregg Lavin, together with their former colleague George Llorens, InnovateMR helps market research agencies worldwide answer business questions and uncover insights with online and mobile surveys.

Regan joins with thirteen years' sales/client management experiences with companies including Lucid, Research Now and Forrester. His background includes running large-scale, multi-market longitudinal research and supporting syndicated products across a variety of industry verticals.

O'Malley joins as Director of Business Development after eight years at Lightspeed GMI; while Witwer also takes up the position of Director of Business Development, joining from Research Now/e-Rewards, where she worked with clients for eight years in full-service data collection and B2B survey sampling. Mankiewicz was previously in Business Development at Branded Research; and Luckey also comes to InnovateMR from Branded Research, where he worked in business development, having previously worked at marketing and data platform SessionM.

Jeff Gerken (pictured), VP of Sales, comments: 'We have the best sales team in our sector with a wide range of sampling expertise and market research knowledge. We have hand-selected this team to serve as strategic and consultative partners to our clients and we look forward to delighting our clients with customized, best-in-class support'.

Web site: www.innovatemr.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.