Greenfield and infoUSA Launch 'Small Business Panel'

In the US, Greenfield Online and database company and ORC owner infoUSA have partnered to develop a panel of small business decision makers, powered by infoUSA data.

To be known as 'infoUSA Small Business Trendsetters', the panel will give B2B product and service providers insight into the opinions of small B2B decision makers and owners across the US.

Stated President and CEO Albert Angrisani: 'This new relationship with infoUSA is part of our strategy to help us grow our B2B practice and deliver high quality B2B data collection services to our clients.'

Greenfield Online will use infoUSA's B2B databases to source telephone-validated online B2B respondents. All members of the panel will then be verified by infoUSA data specialists, who make more than 20 million phone calls each year. infoUSA Chairman and CEO Vin Gupta said that the demand for small business market intelligence is growing.

infoUSA bought top 20 MR firm Opinion Research Corporation in December 2006 (www.mrweb.com/drno/news6215.htm ). The firm recently announced a new venture to compile a database of addresses for every business in the UK (www.mrweb.com/drno/news7715.htm ).

The partner firms are online at www.greenfieldonline.com and www.infoUSA.com.

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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