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Recent News Items for...
Data Mining, Text Analysis, BI and Big Data
Mixpanel Buy Adds AI to Metrics Definition Tools
10/10/25
In San Francisco, digital analytics firm Mixpanel has announced the acquisition of DoubleLoop, whose AI-based tools provide a framework helping business to identify the metrics most closely aligned with their success, and align their strategy accordingly. More.
Senior Marketing and Product Hires for Data Axle
10/10/25
In Dallas, Texas, data-driven marketing and business intelligence solutions firm Data Axle - formerly known as Infogroup - has appointed Wayne Townsend as CPO, and Natalie Cunningham as SVP of Marketing. More.
Hightouch Adds Message Impact Prediction Feature
10/10/25
US-based marketing and personalization platform Hightouch has added a feature called Smart Suppression to its 'AI Decisioning' product. The feature aims to predict which messages will strengthen customer relationships and which ones risk damaging them. More.
MRT is sponsored by:
Trade Associations - Data Mining, Text Analysis, BI and Big Data
Plus Guidelines and Standards
ASC (The Association for Survey Computing)
The ASC is closely linked with the Market Research Society and the Royal Statistical Society. It is the world’s leading society for the advancement of knowledge in software and technology for research surveys and statistics. Web site: www.asc.org.uk
Data Mining Benchmarking Association
DMBA Data Mining Benchmarking Association (DMBA ™) is currently a free association of companies and organizations with data mining organizations. DMBA conducts benchmarking studies to identify practices that improve the overall operations of the members.
The Data Mining Group
The Data Mining Group The Data Mining Group is a consortium of companies and organizations developing standards for statistical and data mining models, has rolled out Version 4.0 of its Predictive Model Markup Language (PMML).
Royal Statistical Society
The Royal Statistical Society is an international membership organisation with members in over 50 countries worldwide, promoting public understanding of statistics and providing professional support to users of statistics and statisticians.American Statistical Association
The American Statistical Association, a scientific and educational society providing members and the public with information about statistics, and serving statisticians, quantitative scientists, and users of statistics across a wealth of academic areas and applications.