Discuss this week
What’s Next for Segmentation - Are market research classifications keeping pace with changes in consumers? - Continue
In the News...
Four New Offices and Two Senior Hires for Qubit - 25/9/17 Marketing personalization tech firm Qubit has promoted Joe Smith to Chief Revenue Officer and appointed Leah Anathan as CMO, and says it is hiring across multiple locations across three continents. >> More
SIS Promotes for EMEA Leadership Role - 25/9/17 New York-based SIS International Research has promoted Cédric Marin to Director of Operations in the EMEA region. He moves to London from NYC where he has worked for more than three years. >> More
Nielsen Adds Tools to BASES Forecasting Platform - 25/9/17 Nielsen has enhanced its proprietary financial forecasting platform, Nielsen BASES Volumetric Forecasting, with the addition of three new solutions. The new tools aim to make financial forecasting easier and more flexible through the innovation process. >> More
A Modal Model of Mums - by Bryan Urbick - CEO & President, Consumer Knowledge Centre Ltd.
FEATURED SUPPLIERS
Market Probe
Market Probe is a global market research firm specializing in customer, employee and brand stakeholder research. We provide full-service strategic guidance and business solutions to a global client-base. www.marketprobe.com
Maritz Research
Maritz Research is a full service marketing research agency. We help clients achieve their full potential through understanding the attitudes and behaviour of their customers, employees and channel partners. We do that by studying the dynamics of choice, experience and loyalty. www.maritzresearch.co.uk
Consumer Knowledge Centre Ltd
CKC specializes in qualitative work with children aged 18 months – 17+ years, young adults, parents, and with ‘Prime-Timers’ aged 55+. www.consumer-knowledge.com
Market Probe is a global market research firm specializing in customer, employee and brand stakeholder research. We provide full-service strategic guidance and business solutions to a global client-base. 
CKC specializes in qualitative work with children aged 18 months – 17+ years, young adults, parents, and with ‘Prime-Timers’ aged 55+. 
