Scottish ad measurement and optimization firm TVSquared has opened an office in Miami, from where it will provide support to its Latin American clients. More.
Hedge fund Elliott Management Corp has acquired an 8.4% stake in Nielsen Holdings, at an estimated value of $660m, and aims to put pressure on the Nielsen Board to sell the company. More.
US firm Cloud4Wi, which offers guest WiFi, location analytics and location-based marketing, has acquired Pisa, Italy-based WiFi solutions provider WiTech for an undisclosed sum. More.
A Modal Model of Mums - by Bryan Urbick - CEO & President, Consumer Knowledge Centre Ltd.
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Market Probe
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Maritz Research is a full service marketing research agency. We help clients achieve their full potential through understanding the attitudes and behaviour of their customers, employees and channel partners. We do that by studying the dynamics of choice, experience and loyalty. www.maritzresearch.co.uk
Consumer Knowledge Centre Ltd
CKC specializes in qualitative work with children aged 18 months – 17+ years, young adults, parents, and with ‘Prime-Timers’ aged 55+. www.consumer-knowledge.com
Market Probe is a global market research firm specializing in customer, employee and brand stakeholder research. We provide full-service strategic guidance and business solutions to a global client-base. 
CKC specializes in qualitative work with children aged 18 months – 17+ years, young adults, parents, and with ‘Prime-Timers’ aged 55+. 
