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UK-based strategic insights firm Truth Consulting has been acquired by Paritee, a European advisory and communications group, from previous owners Instinctif. Truth says the deal will strengthen its capabilities, extend its international footprint and increase its impact for clients.
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Comscore has enhanced its cross-platform reporting suite with two new features: streaming audio measurement; and expanded social media reporting with campaign-level metrics from Facebook, Instagram and Meta Audience Network. The firm has also renamed its CCR solution.
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Stockholm, Sweden-based knowledge sharing and decision-making platform Stravito has appointed Stephen Smyth as Chief Product Officer, and Lori Mills as SVP of Sales North America
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In the US, the Insights Association has named M/A/R/C Research SVP Alice Butler as Chair-Elect of its National Board, starting 1st January 2026.
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In San Diego, California, full service insights firm Luth Research has appointed cultural anthropologist Ivan Valdez as Vice President of Client Solutions. More
In the US, applied behavioral science insights agency BEESY has boosted its AI and research divisions with three new hires: Noor Kamal as Senior Data Engineer, Brittany Puran as Senior Research Associate, and Heela Bangash as a Software Engineer, bringing its total net hiring this year to eighteen. More
Birmingham, UK-based social research agency M.E.L Research has recently appointed Michael Keating and Roisin Coleman as Research Managers, and promoted Tamsin Maries to Senior Research Manager, strengthening its Insights Team during its 40th anniversary year. More
Visual search and discovery platform Pinterest has agreed to acquire CTV performance ad platform tvScientific, and will combine its 'intent-rich' audience signals with the acquired company's CTV engine, allowing marketers to measure how TV lifts the results of their performance ad campaigns. More
Nielsen has announced it is extending its partnership with independent media agency Horizon, to expand advanced audience and ID matching capabilities within blu, Horizon's proprietary AI-driven marketing platform. More
Harrogate, Yorkshire-based research agency Harlow Consulting has promoted Ellie Moore to Research Manager, and Kirsty Ainslie to Research Support & Operations Manager. More
In Canada, identity management and data collaboration platform Optable has appointed Crystal Jacques as Vice President of Sales. More
In the US, former Gongos and Human8 employee Eric Stinebiser has joined custom MR and consulting firm CMB as Controller. More
| 18th Nov 2025 | Mastering MR Screener Writing - Fieldwork / WIRe in-person interactive workshop - New York City |
| 19 Nov 2025 | MRII Webinar: The Co-Pilot Researcher - Virtual |
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