US-based customer experience software firm Sprinklr has appointed former Walt Disney exec Venke Sharma to a lead role driving its Sprinklr Insights product, which provides real-time consumer, competitor and market insights. He is based in Mumbai.
ContinuePurchase transaction insights firm Behaviorally has partnered with China-based eCommerce giant Alibaba to offer the former's pack testing products on the latter's TMIC (Tmall Innovation Center) platform, allowing users to assess the impact of packaging design and eCommerce visuals in the country.
ContinueA little later than scheduled, marcoms network Stagwell, which owns the Harris Poll and Harris X brands as well as Maru Group, has opened its new EMEA headquarters in London's Blue Fin Building on the South Bank.
ContinueCalifornia-based Dataplor, which collates data on business locations worldwide, has raised $10.6m in a Series A funding round, with which to accelerate its ongoing expansion and make a number of strategic hires.
ContinueIn the US, ad intelligence software firm AdImpact has partnered with Yahoo, enabling the latter's DSP to offer improved targeting and political audience segmentation for activation across local and national campaigns as elections approach. More
Washington, DC-based AI Squared, whose software helps clients integrate AI-based insights and data into their business applications, has announced Series A funding totalling $13.8m. The investment will help it expand its team and further develop its product. More
Ipsos has reported continued solid growth in the first quarter of the year, with revenue up 4.5% in organic terms, to EUR 557.5m. The EMEA and Asia Pacific regions led the way with revenue up more than 9% in each case (organic) while the Americas saw a 3.2% decline. More
NIQ's digital product content division Brandbank has launched a new product data optimisation solution, Content Health+, providing insights into category comparison and content benchmarking. More
Texas-based tech advisory, intelligence and research firm The Futurum Group is to acquire Techstrong Group, a publisher of tech community sites and provider of services such as buyer intent analytics, demand generation, IT buyer journey development and overall B2B buyer insights. More
Leeds, UK-based MR agency Boxclever has promoted Tilly Lewis to Senior Brand and Marketing Manager, leading the firm's brand and marketing strategies. More
New Jersey-based applied behavioral science insights agency BEESY Strategy has appointed Seth Kallman as a Senior Research Manager. More
In the US, medical MR specialist MedSurvey has appointed Jordan Henry as Account Manager and Dan Romualdo as Senior Project Manager. More
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