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Today's News Headlines...

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8/6/23
Article Headline
Posted: 8/6/23

Nielsen has launched a series of quarterly reports called the 'Local Streaming Insights Quarterly Solution', providing metrics on TV app usage for more than twenty major streaming apps at the local market level.

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Article Headline
Posted: 8/6/23

Indian customer loyalty and engagement tech company Capillary Technologies has paid an undisclosed sum to acquire the Digital Connect assets of US-based loyalty program company Tenerity.

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Article Headline
Posted: 8/6/23

In the US, long-time MR sector exec Andrew Postell and his wife Lisa have launched a company called The Qual Recruiter, specializing in providing both B2B and consumer respondents for qualitative research studies.

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Article Headline
Posted: 8/6/23

Tokyo's GMO Research has partnered with playtesting and games user research platform PlaytestCloud, to offer online user testing services for mobile games on GMO's ASIA Cloud Panel.

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Also in today's news...

Article Heading

New MR Language Services Firm Launches in US

Posted: 8/6/23

In the US, linguist Fernando Castro has launched a company called New England Language Services, to help market research agencies and strategy consultancies interview and understand multicultural audiences for the brands they serve. More

Article Heading

Pierrine Opens Offices in Kenya and Ghana

Posted: 8/6/23

Nigeria-based MR and strategy firm Pierrine Consulting has officially opened offices in Kenya and Ghana, to support clients in the East and West African regions. More

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Salesforce Launches AI Personalization Tools

Posted: 8/6/23

US CRM giant Salesforce is launching two tools - Marketing GPT and Commerce GPT - to help users personalize every campaign and shopping experience with generative AI. More

Article Heading

Circana Hires Chief Financial and Growth Officer

Posted: 7/6/23

Consumer behaviour specialist Circana, formed from the merger of IRI and The NPD Group, has appointed Anne Bramman as Chief Financial and Growth Officer and a member of its executive leadership team. She starts on June 20th. More

Article Heading

DAS Technology Buys Customer Data Platform 3 Birds

Posted: 7/6/23

Customer data and experience platform (CDXP) DAS Technology has acquired the assets of CDXP tech company 3 Birds, which delivers SaaS-based marketing, analytics, and consumer engagement solutions to the automobile sector. Terms of the deal were not disclosed. More

Recent Appointments

Recent Appointments...

Canvas8

Posted: June 8 2023

In the UK, behavioural insights agency Canvas8 has appointed Anastasiia Fedorova as Senior Insights Editor and Bruno Davey as an AD. More

AMC Global

Posted: June 8 2023

In the US, product launch specialist AMC Global has appointed Grace Topoleski as a Project Director, supporting qualitative and quantitative research projects for CPG clients. More

Westat

Posted: June 8 2023

In the US, employee-owned research agency Westat has appointed Mark Thompson as Vice President in its Clinical Research practice. More

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MR Events & Training Courses

MR Events and Training Courses

A selection of upcoming events & Training courses.

28th Jun 2023 MRMW North America - Atlanta, USA
6th Jul 2023 MRS Golf Day 2023 - St Albans, UK
12th Jul 2023 Insight Extravaganza - Virtual
18th Jul 2023 The Research Club - Quirk's Pre-Event Mixer - New York
25th Oct 2023 succeet23 Trade Show - Germany
1st Nov 2023 Qual360 APAC 2023 - Singapore