Bilicic to Head Global Sales for Realeyes

London-based emotion analysis specialist Realeyes has appointed industry veteran David Bilicic as Head of Global Sales and Strategic Partnerships, based in New York. He is joined by former Quantifind exec John Tomchek, who takes up the US-based position of Commercial Director.

Bilicic joins with more than 25 years' industry experience. Most recently, he worked at WPP-owned online specialist Lightspeed as VP of Business Development, expanding client development efforts across the Americas region. He previously held senior roles at GfK, Research Now and IRI, and earlier he worked client-side as Director, Sales Operations at Reader's Digest, and at Abbott Laboratories, Taco Bell and Tropicana. He began his career at Nielsen.

Tomchek has held roles as Senior Sales Executive at Quantifind, and Senior Business Development Executive at Analytics Quotient, as well as senior sales roles at ThinkVine, EmSemse, MarketTools and IRI. In addition, he spent fifteen years at Reckitt Benckiser, culminating in a tenure as SVP of Marketing for the Household Products Division.

Commenting on the appointments, CEO Mihkel Jäätma said: 'By building our core propositions around creative testing and media planning, we've managed to double our revenue for a third consecutive year. David and John are perfect to build on this success, bringing decades of industry experience, and a real understanding of how we can help brands, agencies and media companies improve their performance, further establishing our emotion measurement technology as the standard in consumer research'.

Web site: www.realeyesit.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.