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Kantar's Foster to Retire as Tejumola Takes Over

March 2 2021

Charles Foster, CEO of Kantar's Insights division in the Middle East and Africa region, is retiring in April after 35 years in the research industry. He is succeeded by Adeola Tejumola, who has most recently been responsible for Kantar Insights units in West, East and Central Africa.

Charles Foster and Adeola TejumolaFoster is one of Kantar's longest-serving leaders, and has been instrumental in growing Kantar in the region from a business of around twenty people to more than 1,000 employees spanning Africa and the Middle East. He began his career as a Programmer at Beecham Pharma, before spending more than fifteen years at South African ad research agency Impact Information, acquired by WPP's Millward Brown (now Kantar) in 2000. He spent more than fourteen years at Millward Brown, latterly as MD, Africa & Middle East, until moving into his most recent role in 2016.

Tejumola has led the business in West, East, and Central Africa since 2015. Before this, he was a market researcher and leader at both RMS and TNS in Africa and Europe. He assumes his Middle East and Africa responsibilities immediately, and Foster will remain with the business until April to support the transition.

Gonzalo Fuentes, the division's EMEA Regional President, comments: 'Adeola's promotion to this leadership role is testament to the skill and success he has displayed in Kantar. In Adeola I am confident that our growth ambitions for Middle East and Africa are in good hands. Charles has played such a key role in building what Kantar is today in the region. This includes creating an A-team around him that is now ready to take the region to the next level. I wish Charles all the best in his well-deserved retirement'.

Web site: www.kantar.com .

All articles 2006-21 written and edited by Mel Crowther and/or Nick Thomas unless otherwise stated.

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