Prediction Tech Company Simile Launches with $100m

AI firm Simile has secured $100m in funding, to develop its prediction technology, whose applications range from forecasting consumer behavior to suggesting likely questions from analysts during company earnings calls.

Simile says it is building 'a foundation model that predicts human behavior in any situation, and a product that deploys it at scale.' According to Bloomberg News, the company emerged from stealth this week after training its model on a combination of consumer interviews, transaction data and behavioral experiment findings from scientific journals. For the first of these, it taps the probability-based, nationally representative panel of partner firm Gallup.

The firm was founded by Stanford researchers Joon Park (CEO, pictured), Percy Liang and Michael Bernstein, and is backed by researcher Fei-Fei Li, co-director of Stanford's Human-Centered A.I. Institute; and OpenAI co-founder Andrej Karpathy. The $100m round was led by Index Ventures, with participation from Hanabi, A* and Bain Capital Ventures.

Web site: www.simile.ai .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.