Raikko Puts Energy into Own Business

After more than six years at Unilever Australasia - most recently as Director of Consumer Insight and Marketing Operations - Tiina Raikko has launched a consultancy of her own, called Fuel.

Raikko says her new Sydney-based consultancy will help clients and their teams with proposals/pitches and final deliverables and presentations. She will also provide support on continuous projects, client planning and hands-on team coaching.

Raikko has 20+ years' experience, gained both agency and client side. Prior to joining Unilever, she worked as Group Account Director of Millward Brown for nine years.

During her career, she has also sat on the Client Advisory Board at AMSRS (the Australian Market & Social Research Society). Raiiko won the People's Choice Award at the 2006 AMSRS Conference and will be presenting again at the 2009 Conference in October.

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.