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uSamp Adds Multiple Supplier Option to SampleMarket

September 15 2011

Online sample provider uSamp has enhanced its self-service panel access platform SampleMarket, to enable users to add multiple suppliers of survey respondents to their projects.

Matt DusigSampleMarket enables users to specify, price, and populate their research studies with respondents that match their criteria. In addition, it integrates the software with users' own products and technologies to allow panel access within their own web site, applications and administrative tools.

SampleMarket is browser-based and provides overviews of project results, incidence rates and transactions in real-time. The latest version enables users to tap into millions of respondents, access their own database of panelists, and also incorporate external sources of respondents.

In addition, it provides de-duping capabilities for improving data quality across sample sources through MarketTools' TrueSample solution, which removes fake, duplicate and unengaged respondents from research samples.

CEO and co-founder Matt Dusig comments: 'These enhancements are integral to our focus on improving efficiency and providing easy, real-time access to online sample. Everything we do is aimed at accessibility and quick turnaround, ultimately keeping our self-service sampling solution in a market leading position.'

Web sites: www.usamp.com and www.samplemarket.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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