TNS has signed an agreement with research agency UNIMER to expand its operation in Central America.
UNIMER has 25 years' experience in the region, with offices in Costa Rica, El Salvador, Panama, Guatemala, Nicaragua and Honduras. The firm employs 30 professionals and offers insights focused on the characteristics of each local market.
Under the terms of the deal, UNIMER will provide support to the TNS Central America client services team, while also representing TNS in the region. UNIMER's existing clients will also gain access to TNS's network, consultants and business solutions.
Ignacio Galceran, CEO of TNS Latin America, comments: 'Uniting TNS's and UNIMER's client services teams and combining TNS's global solutions with UNIMER's operational excellence will really strengthen our offer in the region, enabling us to extend our market leading approach to more clients throughout Central America.
Carlos Paniagua, President of UNIMER, says he is delighted with the partnership, which heralds a 'new era' in his firm's history.
Web sites: www.tnsglobal.com and www.unimercentroamerica.com .
All articles 2006-22 written and edited by Mel Crowther and/or Nick Thomas unless otherwise stated.