Customer experience management specialist Nunwood has developed a new system called Fizz: Experience Management, which connects people in all parts of a business to real-time customer insights and alerts.
Nunwood's existing Fizz platform provides clients with a single information depository for gathering, consolidating and aggregating customer feedback data. The tool allows internal information to be pooled with data fed in by the client's supplier agencies, such as research reports, media buying stats, ad trackers and competitor data, regardless of format or platform.
The new Fizz tool is the result of eighteen months of development and £1m in investment, and combines content, data and action management features, providing a platform through which organisations can manage actions, share best practice, and link customer priorities to 'practical solutions'.
MD Phil Rushfirth (pictured) comments: 'Our goal has been to make it significantly easier to co-ordinate and develop customer experiences across multiple sites, channels and geographies. Fizz takes the heavy lifting out of customer experience management, allowing insight and strategy professionals to focus on transformational change.'
Web site: www.nunwood.com .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas unless otherwise stated.