Resurgent UK firm Nunwood has reported 23 percent growth in first half sales to £5.3m, from a disappointing £4.3m in H1 2013. A list of big client wins has been matched by a £1m investment in its Fizz: Experience Management reporting technology and £330,000 in its Customer Experience Excellence Centre.
Nunwood's record pre-recession was one of continuous and rapid growth. The company has made acquisitions and remodelled its business over the last four years, so comparisons are difficult, but it did report a sales high of £5.9m in the first half of 2011, and an impressive £11m in the full year 2010. Revenues were also more than £5m in H1 2009 and £4.6m in H1 2007.
The latest improvement is marked by new business from born-again bank TSB, Google and the Microsoft division formerly known as Nokia. Other long-term clients are strengthening ties with Nunwood.
The Customer Experience centre, described as a thinktank dedicated to researching global best practice in experience management, publishes free guides on the consultancy's new website, based on best practice from organisations which 'excel in customer experience'.
Group MD Phil Rushfirth (pictured) says the agency's 'unique, laser focus on customer experience management is increasingly valued by ambitious brands disillusioned with generalist agencies'. He adds: 'Our work links together the full spectrum of activity: from board-level customer and employee strategy, through to large-scale customer tracking, feedback technology, journey redesign and frontline training.'
Web site: www.nunwood.com .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas unless otherwise stated.