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Senior Salesman for Invoke

March 1 2005

Research technology company Invoke Solutions has appointed Ben Cesare, formerly of Agile Software Corp., as Senior Vice President of Sales.

At Agile, Cesare was Vice President of Channel Sales and responsible for creating the firm's indirect sales organization, channel management, and go-to-market strategies. Previous roles include VP of handheld device manufacturer Psion North America, and work for Apple Computer in California, Texas, and New Jersey.

Invoke CEO Corey Torrence describes the appointment as 'a real triumph' for the rapidly growing company, citing Cesare's experience in sales areas including 'research, segmentation, organization design and staffing, training, results reporting and analysis, and budget management'.

Invoke's qual and quant interactive platform offers a live dialogue with 150 or more respondents and has a strong user base in the CPG, high-tech, pharmaceutical, and entertainment industries, among companies moving from traditional research methods to rich, real-time solutions. The company is online at www.invokesolutions.com

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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