Lightspeed Launches B2B Panel

Lightspeed Research has launched a business-to-business panel in the US, ELITEOpinion. Composed of purchase influencers in industries including telecoms, finance, insurance, corporate travel and IT / technology, the panel operates as an exclusive online community.

President and Group CEO Anne O. Hedde comments: 'We're already seeing that the growth of the business-to-business market is creating more interesting opportunities and challenges for market researchers seeking input from highly sought after respondents in the B-to-B arena.'

The new community is based at www.ELITEOpinion.com . Lightspeed, part of WPP, is on the web at www.lightspeedresearch.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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