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Two Survey Translation Tools Launched

February 22 2007

Web-based survey provider, PeriscopeIQ, has launched Survey Translation Mapping (STM) to provide multi-language translation of survey questionnaires, and Survey Response Mapping (SRM) which translates the responses to open-ended questions.

With the STM solution, each question, instruction, sub-question and response option has its own text box for translation, and the translated questionnaire is automatically built, question-by-question, as the translation is entered.

The SRM solution has extra features which are specific to response translations. Once responses or questions have been translated, the background colour changes to enable project tracking, while the original text remains visible so that editors can review changes made or restore text where necessary.

Explaining how the new technology aids the creation and analysis of multiple-language surveys, Co-Founder of PeriscopeIQ, Dr Pawan Singh said: 'Translations are often a daunting task and routinely suffer from many sources of error. When a survey is fielded in a number of languages, it is important that all translated questionnaires have the same content and context as the original instrument. Our new STM solution provides direct, parallel and in-place translation in ten different languages, reducing the time and expense spent on survey translations. The accurate analysis of survey responses is another critical component and our SRM technology addresses language barrier issues in analysing respondents' answers.'

Endorsing the new tools, Karen Leyton, COO of Technical Language Services said: 'There are few technologies on the market that make the translation process easier. By offering the formatting capabilities during the translation process, PeriscopeIQ's technology can eliminate a complete step, lowering the cost and reducing the time involved.'

Headquartered in Bethlehem, Pennsylvania, the company is online at www.periscopeiq.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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