Former ACNielsen Veteran Joins RI

Research International in the US (RI USA) has appointed David Krull as Senior Vice President, to join the leadership team and take responsibility for overseeing consumer research for one of the firm's main drinks sector accounts.

Krull joins with more than 14 years market research experience gained at ACNielsen, where he most recently served as Vice President Group Client Director heading a team of 40+ responsible for driving consumer insight for the Kraft Foods account. He initially joined the firm as an Account Associate to work on the Miller Brewing account. Krull has a BA in Business Economics from Brown University in Providence and an MBA in Marketing from Indiana University.

Lorna Walters, CEO of RI USA commented: 'David brings a wealth of knowledge and expertise to his new role and will be instrumental in providing leading edge solutions for our clients. I'm thrilled to welcome him to our team.'

The firm recently announced that Paul Edwards would rejoin the firm as its UK Chairman to direct and shape the company's client offer (www.mrweb.com/drno/news6977.htm ).

Research International has a network of offices in 50 countries worldwide and is on the net at www.research-int.com.

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.