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Filtrbox Launches Reputation Management Tool

July 2 2008

In the US, media monitoring firm Filtrbox has unveiled a new service to help business professionals keep track of information on potential partners, startups and industry trends.

Described as a 'disruptive media monitoring service', the firm says the system allows users to find, monitor, analyze and share news articles and content published on relevant mainstream media, blogs and social media sources.

Filtrbox achieves this using its FiltrRank technology, to create custom 'Filtrs' that track company names, terms, people and any other specific online information. Summaries are delivered via a daily emailed briefing report. Once the data is collected, subscribers can share results with peers, analyze trends, and generate custom RSS feeds.

Founder and President Ari Newman says that the system has been designed for marketing analysts, as well as PRs and reporters. 'Filtrbox was founded with a very simple idea - to help me deal with the increasing volume of information that I monitor on the Internet. You may not know where that next piece of news is coming from, but you can bet your competition does.'

Web site: www.filtrbox.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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