Singapore Expansion for ORC

Opinion Research Corporation (ORC) has appointed Koh Hwee Hoon as Research Director - Singapore, responsible for co-ordinating and overseeing the company's research operations in the local market. The firm has also moved in to larger Singapore offices.

Koh, a native of the country, joins with more than 8 years' experience of conducting market research projects in the Asia Pacific region. Having previously lived and worked in Hong Kong and Beijing, she has a broad background which includes economics, sociology, statistics, marketing, business administration and IT.

'Hwee Hoon brings a wealth of knowledge of both the local Singapore market and the broader region to the company,' commented Greg Wayman, MD of NWC Opinion Research, the group's regional company. 'Her considerable experience in both research and IT will enable her to bring added value to our clients operating in Singapore and across Asia.'

Wayman said the new offices would enable the firm to meet the needs of existing clients and provide additional space for anticipated growth.

Founded in 1938, ORC has offices across the US, Europe and Asia Pacific. The firm's AsiaPac arm NWC Opinion Research recently hired Joseph Chui as Senior Research Director, leading a team serving local and regional clients based in Hong Kong and mainland China.

Web sites: www.opinionresearch.com and www.nwcopinionresearch.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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