Synovate Denmark Appoints New MD

Synovate has appointed Klaus Friis Mikkelsen, a former employee of its parent group Aegis, as Managing Director for Synovate Denmark.

Prior to joining, Mikkelsen held several management positions within the market research industry. He was most recently a Partner at Marketminds, a research agency that links HR and marketing, which he co-founded in 2005. Prior to this, he was a Senior Marketing Researcher at Carat and Senior Marketing Researcher at Insight Research (Part of Aegis Media).

Peter Huijboom, Synovate CEO for Northern Europe commented: 'Synovate Denmark has undergone significant transformations in the past year. Under Klaus's leadership and guidance, I am confident that we will be able to expand our business footprint in Denmark while continuing to ensure greater quality of service and solutions for our clients.'

Synovate employs more than 6,000 staff across 62 countries and is online at www.synovate.com . The firm recently reported overall revenue growth up 12.8%.and organic revenue growth of 4.9% for the first nine months.

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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