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Online research software and solutions provider Confirmit has acquired the CustomerSat enterprise feedback management software business - previously owned by MarketTools - from investment house TPG Growth. Terms of the deal were not disclosed. More
Rotterdam, Netherlands-based online researcher MetrixLab has announced the acquisition of San Francisco-based MR software and services firm MarketTools Research Solutions Inc., from current owner TPG Growth, for an undisclosed sum. More
In the US, research software and services firm MarketTools has partnered with new product forecasting specialist Top Box Associates, to provide a 'one-stop approach' to forecasting for new product launches, line extensions and re-launched products. More
DIY survey technology firm SurveyMonkey has partnered with equity investment firm TPG Growth to acquire research software and services firm MarketTools. Financial terms of the deal were not disclosed, but sources say that it values SurveyMonkey at roughly $1 billion. More
Research software and services firm MarketTools has introduced 'Pop-up Communities', which it claims provides all the benefits of MROCs (market research online communities), but without the associated long timelines. More
US-based research technology firm MarketTools has integrated its Zoomerang DIY online survey and polling tools into its flagship CustomerSat tool. More
Most large US companies are not currently using social media channels such as Facebook and Twitter to gather customer feedback, according to the findings of a study conducted by research technology firm MarketTools. Some of them aren't using any other medium either... More
US-based research technology firm MarketTools has appointed Internet entrepreneur Alex Terry as Executive Vice President and General Manager of its DIY survey brand Zoomerang. More
In the US, MarketTools has added five firms to its TrueSample Quality Council, which it set up in 2008 to improve its online quality technology. More
Research and EFM software and services firm MarketTools, Inc. has released the latest version of its EFM solution, CustomerSat, which includes new listening, social media management and dashboard data sharing features. More
MR and Enterprise Feedback Management firm MarketTools, Inc. has announced the integration of its Zoomerang online survey tool with Facebook and Twitter. More
Customer insight solutions specialist MarketTools has promoted Lynn Christensen to the position of Chief Development Officer, responsible for its software engineering, user experience, performance optimization, quality assurance and customer support teams. More
Online research specialist MarketTools has launched a new self-service tool to enable users to create and deploy online communities, through which they can engage in real-time conversations with their current or target customers. More
Online research specialist MarketTools has launched a panel of IT professionals, using its TrueSample validation technology. More
Online research specialist MarketTools has conducted research which it says conclusively demonstrates the connection between fraudulent survey respondents and skewed survey data. More
Online visitor engagement specialist Bunchball has appointed former Yahoo! Director Peter Daboll as Chief Executive Officer. He has also held leadership roles at comScore MediaMetrix, IRI and MarketTools. More
Online research specialist MarketTools has launched an on-demand research solution that it says integrates survey tools, online panels and communities, and research best practices into one platform. More
Online on-demand research specialist MarketTools has named Scott Arnold President & CEO, while Amal Johnson has been elected Chairman of the Board of Directors. More
Online on-demand research specialist MarketTools is rolling out its online sample quality system across Europe, commencing in the UK. More
In the US, online on-demand research specialist MarketTools has launched a new system to improve the quality of online sample. More
In the US, research technology specialist MarketTools has acquired Enterprise Feedback Management (EFM) firm CustomerSat, which will form the basis of a new Customer Insight Management division. More
In the US, online research specialist MarketTools has hired Mark Frost as EVP and General Manager of Products and Technology, to oversee the firm's Software as a Service (SaaS) business unit. More
In the US, online research specialist MarketTools has applied to patent its Survey Fraud Detection System, which automatically identifies and removes fraudulent responses from data sets. More
Online survey software firm and MarketTools subsidiary Zoomerang has launched a solution for researchers and marketers who wish to generate their own mobile phone surveys. More
US firm MarketTools has appointed John Ouren as Executive VP and General Manager of its self-build online survey business, Zoom. More
In the US, online researcher MarketTools has appointed Scott Arnold as its new Chief Operating Officer (COO) to head the company's corporate strategy on company-wide initiatives such as strategic ventures and business development. More
In the US, MR firm MarketTools has launched 'Shopper Impact', which combines virtual shopping technology, advanced research methods and dashboard reporting to provide manufacturers with insights into retail consumer behaviour. More
In the USA, MarketTools, Inc. has announced the availability of a research solution for marketers targeting mothers, the 'Moms Insight Network'. The system combines input from the online conversations of millions of 'moms', an online community and a quarterly survey of 500 respondents. More
Online survey software firm and MarketTools subsidiary Zoomerang has upgraded its zPro software with enhanced reporting and survey creation tools, and the introduction of open online user forums. More
San Francisco headquartered MarketTools Inc, has appointed Steve Cakebread to its Board of Directors. Cakebread's finance background spans 25 years including work for salesforce.com, Silicon Graphics and HP. More
US publishing industry resource and intelligence firm R.R.Bowker has unveiled PubTrack Consumer, a service providing publishers and retailers with data on consumers' book purchases, combined with demographic and behavioural profiles. More
US provider MarketTools has just been named to the Deloitte & Touche 2006 Technology Fast 50 Programme for Silicon Valley, ranking thirteenth in the Internet, Media & Entertainment, and Communications category. More
MarketTools, Inc. has launched a new end-to-end online focus group solution, Zoomerang Online Focus, at this week's Market Research Event in LA. Participants can be recruited from the firm's ZoomPanel(TM) of more than 2.5 million US consumers. More
In the US, MarketTools has announced the launch of a fully-integrated mobile phone-based market intelligence solution, MarketTools Mobile, allowing live data collection and rapid access to up-to-date results via a web portal. More
US provider MarketTools has announced a new market intelligence solution called Insight Networks, promising users the ability to build feedback from a variety of online resources, including message boards and blogs, into their insight strategy. More
Online researcher MarketTools, Inc. has moved its headquarters from Mill Valley, CA to San Francisco. In addition to benefitting from the city's 'accelerated technology and business climate', the firm hopes to tap Silicon Valley's East Bay and South Bay talent pools for staff expansion. More
Zoomerang, part of online agency MarketTools, Inc. has launched a resource center and a suite of services for companies conducting employee surveys. The two are designed to help companies and organizations develop, distribute and manage employee surveys globally. More
Online specialist MarketTools has introduced a new service - Hispanic Reach - designed to understand the opinions and purchasing behaviour of the US Hispanic population, which has an estimated buying power of $600bn. The service will use a 100,000-strong online panel, together with offline respondents to ensure a representative sample. More
US-based online agency MarketTools, Inc. has announced three senior appointments. Jeff Greenberg joins as President of Worldwide Operations, Pamela S. Kramer as Chief Marketing Officer and W. Michael Conklin as Chief Methodologist. More
US research agency MarketTools has appointed Amal Johnson, founding partner of Lightspeed Venture Partners, as CEO. Johnson, who has more than 20 years' experience in technology and services companies, plans to use technology to enhance the company's research offerings. More
Online survey software provider Zoomerang, owned by California's MarketTools, Inc., has reported the launch of its one millionth survey, a customer satisfaction review by a multinational corporation. Zoomerang debuted in the fall of 1999. More
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